HaulDesk AI answers every inbound call instantly — handles shipment inquiries, collects load bookings, escalates the rest. So you focus on moving freight, not on answering phones.
“Every call answered, every load logged — even before sunrise.”
Incoming Call
+1 (555) 847-2291 · LIVE
1.4s
SARAH · AI
Thank you for calling Apex Freight. This is Sarah — how can I help?
CUSTOMER
Hi, I need to check tracking number TR-4821.
SARAH · AI
Transcript saved
Owner notified
CRM logged
TR-4821ON TIME
Memphis, TN
ETA · Tomorrow 5:00 PM CST
Owner notified1m
New booking from Apex Freight — CHI → DAL
▸CHI → DAL · DRY VAN · 34,000 LB▸ATL → MIA · REEFER · 28,500 LB▸LAX → PHX · FLATBED · 41,000 LB▸SEA → BOI · STEP DECK · 36,200 LB▸NYC → BOS · DRY VAN · 22,800 LB▸HOU → DEN · REEFER · 31,400 LB
▸CHI → DAL · DRY VAN · 34,000 LB▸ATL → MIA · REEFER · 28,500 LB▸LAX → PHX · FLATBED · 41,000 LB▸SEA → BOI · STEP DECK · 36,200 LB▸NYC → BOS · DRY VAN · 22,800 LB▸HOU → DEN · REEFER · 31,400 LB
By the numbers
Live · updated continuously
№ 01
0+
Calls answered
since beta
№ 02
0.0s
Avg pickup time
first ring
№ 03
0.0%
Uptime
always on
№ 04
0+
Transcripts logged
searchable
Built on
Chapter 01The Bottleneck
The old way is costing you loads every day.
Every missed call is a missed load. Every manual update is wasted time. The receptionist model wasn't built for a 24/7 freight economy.
Reality Check · 02:47 AM
“While you're asleep, your phone is ringing — and your competitor is answering.”
Plate 02Dispatch · After-Hours
An empty desk. A ringing phone. A missed load.
Fig. 01
№ 01
Missed Calls = Lost Loads
A driver can't answer while hauling. A dispatcher is overwhelmed. That customer books with your competitor — and you never even know.
№ 02
Repetitive Tracking Questions
40% of inbound calls are 'Where is my load?' questions. Your team answers them manually, one by one, every single day.
№ 03
No Call Records
You have no idea what was promised on the last call. No transcript, no history, no accountability. Just a vague memory.
№ 04
After-Hours Black Hole
Customers who call at 9 PM don't leave voicemails. They call your competitor who answers. You lose the load in your sleep.
№ 05
Staffing Costs Add Up
Hiring a full-time receptionist costs $35K–$45K/year. They can only handle one call at a time. And they take sick days.
№ 06
Dispatch Overload
Your dispatcher spends 3 hours a day answering phones instead of coordinating freight. That bottleneck is costing you.
Chapter 02The Mechanism
Three steps. Zero missed calls.
A real call, from first ring to filed transcript — handled in under a minute. Here's what your operation sees while it happens.
02:47 AM▸A customer dials about tracking TR-4821.▸HaulDesk picks up.▸You wake to a resolved call & summary in your inbox.
№ 01Incoming
0
Calls missed
9:41
INCOMINGLIVE
Sarah Chen
+1 (312) 555-0147
Apex Freight
First-ring pickup
Concurrent-ready
Every ring captured.
The call comes in.
Your existing number rings — at 2 PM or 2 AM. No forwarding, no porting. HaulDesk intercepts every inbound the moment it lands.
24/7 live — never goes to voicemail
Use your number or get one from us
Handles concurrent calls
№ 02Conversation
1.4s
Avg pickup
hauldeskai.com / live
Sarah · AI
CALL · 0:12
LIVE
CUSTOMER
Check tracking TR-4821.
AI
Looking that up
AI
In transit — last scanned Memphis, TN. ETA 5 PM CST.|
VOICE
1.4s
9:41
HAULDESKLIVE
ON CALL
CUSTOMER
Sarah Chen
Apex Freight
INTENT · BOOKING
EN · 98%
FRIENDLY
BOOKING SAVED
+$980
CHI → DAL
LIVE SYNC
+$980 TODAY
Faster than human.
AI handles the conversation.
HaulDesk picks up in under two seconds, greets the caller in your brand voice, and runs the full conversation — tracking, quotes, bookings — like a senior dispatcher.
Sounds human — warm, natural voice
Live shipment tracking & rate lookup
Remembers context across the full call
№ 03Resolved
<60s
To inbox
9:41
HAULDESKSYNCED
Tuesday · 2:48 AM
Call answered
Sarah · Tracking
now
Booking saved
CHI → DAL
1m
Email alert sent
owner@apex…
1m
3 alerts · 12sOpen
Email + push instant
Booking auto-saved
Owner-aware always.
You get the alert.
Seconds after the call ends, the booking is saved, the transcript filed, and a push + email lands with full context. Nothing slips through the cracks.
Push + email + dashboard
Full transcript & AI summary
One-click follow-up
The entire flow — under 60 seconds, hands-off.
No staffing. No scripts. No missed customers. Just freight that keeps moving.
Chapter 03The Toolkit
Everything you need to automate the front desk.
One platform. Every inbound operation handled — from greeting to booking to follow-up. Built specifically for trucking operators.
01 · CORE · ALWAYS-ON RECEPTIONIST
AI call answering, 24 / 7.
Picks up every inbound call in under two seconds, greets the caller with your company name, and runs the full conversation in your brand voice. No hold music, no voicemail, no missed opportunity — even at 2 AM on a Sunday.
Active Call
+1 (312) 555-0147
2:34
Thank you for calling Apex Freight. How can I help?
What's your rate Chicago to Dallas?
Standard flatbed CHI → DAL — $2.80/mi, ~$980 total.
VOICE
1.4s
02 · AUTO · REAL-TIME LOOKUPS
Instant shipment tracking
When a caller asks 'Where is my load?', the AI looks it up in your system and reads back the status, location, and ETA — no human needed.
Shipment Lookup
LIVE
Tracking #TR-4821
Status● In Transit
LocationMemphis, TN
ETATomorrow · 5:00 PM CST
AI responded to caller in 1.4s
EN·ES
MORE LANGUAGES+
03 · LANGUAGES
Multilingual
Caller's language is detected automatically and matched in real time — no menu prompts, no missed meaning.
04 · AUTO · PHONE TO DASHBOARD
Automated freight booking.
The AI collects every detail conversationally — pickup, destination, freight, weight, date — saves the booking to your dashboard, and confirms with the caller before hanging up. You wake up to a new load.
New Booking
SAVED
PickupChicago, IL
DestinationDallas, TX
FreightDry Van
Weight34,000 lb
DateMon · Jun 2
CustomerS. Chen
Owner alert sent · email + push
05 · INTEL · EVERY WORD CAPTURED
Full transcripts & AI summaries.
Every call gets a word-for-word transcript plus an AI summary covering quotes, promises, and follow-ups. Searchable by customer, date, or topic. Exportable to your CRM.
Call Summary
Jun 1 · 14:34 · 3m 12s
AI SUMMARY
Customer called for freight booking — CHI → DAL, dry van, 34,000 lb, Mon Jun 2. Quoted $980. Customer confirmed.
TRANSCRIPT
AIThank you for calling. How can I help?
CustomerI need a rate Chicago to Dallas...
06 · SCALE
concurrent calls
Five callers ringing at once? They all get answered. No queues, no hold music, no missed loads.
Chapter 04
Your operations command center.
Monitor every call, review transcripts, track bookings — all in one clean dashboard built for trucking operators.
hauldeskai.com/dashboard
CONNECTED
Today's Overview
MON · JUN 02 · REAL-TIME
2 ACTIVE
View all
0
Calls Today
0
Bookings
0%
Resolved
0.00m
Avg Duration
CALL VOLUME · LAST 12 H
+24%vs yesterday
10 PM12 AM2 AM4 AM6 AM8 AM10 AM
RECENT CALLS
Last 6
John Miller
Tracking · 2m 34s
Resolved
Sarah Chen
Booking · 4m 12s
Booked
Marcus Webb
Tracking · 1m 08s
Resolved
Lisa Park
Quote · 3m 45s
Follow-up
David Lee
Tracking · 0m 58s
Resolved
Ana Reyes
Booking · 5m 02s
Booked
FLEET
8 ACTIVE
TR-4821Memphis, TN
5:00 PM
TR-5590Atlanta, GA
Wed 9 AM
TR-6204Chicago, IL
Tonight
Real-time updates
Full transcripts
AI summaries
Booking management
Instant alerts
Fleet tracking
Chapter 05
The old way vs. the HaulDesk way.
Same problems. Better playbook.
CATEGORY
TRADITIONAL DISPATCH
Reactive · Manual · Limited
$40K+/year staff cost
LIVE
HAULDESK AI
Proactive · Automated · Infinite
$99/month, all-in
Availability
Misses after-hours calls
24/7 AI answers every call
Languages
English only — caller hangs up
Multilingual support built-in
Records
No call records
Full transcripts auto-saved
Speed
Manual shipment updates
Instant AI lookup & response
Cost
$40K/yr receptionist cost
Starts at $99/month
Scaling
+$40K for every new hire
Same price as you grow
Capacity
One call at a time
Unlimited concurrent calls
Reliability
Sick days, turnover, retraining
Never sick. Never quits. Never forgets.
Wait time
Customer waits on hold
Sub-2-second answer time
Alerts
No owner notifications
Push + email + dashboard
Setup
Setup takes weeks
Live in under 5 minutes
NET IMPACT
For your operation
$39K+
Saved per year
24/7
Coverage
0
Calls missed
Based on the average cost of one full-time receptionist + benefits at $42K/year vs HaulDesk Starter at $99/month.
CAM · HWY-65 · LIVE
02:47 AM · -8°F · I-65 NB
TR-4821 · ANSWERED 1.4s
CHI → DAL · DRY VAN
Every call answered.
While you're on the road, HaulDesk AI runs your front desk — 24 hours a day, 365 days a year.
Chapter 06
What's coming next.
We're building the operating system for trucking. Here's where we are — and where we're headed.
Live Now
5
In Build
2
Coming Soon
3
On the Horizon
3
LIVE NOW5features
Answering freight calls today
Answering freight calls today
AI Call Answering
Live · v1.0
Picks up every inbound call in under 2 seconds, 24/7.
Live · v1.0
“Powering every customer call today”
“Powering every customer call today”
Shipment Tracking
Live · v1.0
Real-time status lookups read back to callers instantly.
Live · v1.0
“Resolves 60% of inbound automatically”
“Resolves 60% of inbound automatically”
Freight Booking
Live · v1.0
Collects pickup, destination, freight type, weight, and date.
Live · v1.0
“Bookings saved without lifting a finger”
“Bookings saved without lifting a finger”
Call Transcripts
Live · v1.0
Word-for-word transcripts plus AI-written summaries.
Live · v1.0
“Every word archived & searchable”
“Every word archived & searchable”
Email Alerts
Live · v1.0
Every booking and resolved call lands in your inbox instantly.
Live · v1.0
“Owner-aware, always”
“Owner-aware, always”
IN BUILD2features
Founding customers testing in private beta
Founding customers testing in private beta
SMS Follow-ups
Q2 2026
Auto-text customers after every call with summary and next steps.
Q2 2026
“Founding customers testing now”
“Founding customers testing now”
Load Board Sync
Q2 2026
Pull live rates from DAT and Truckstop directly into your AI.
Q2 2026
“Private beta this quarter”
“Private beta this quarter”
COMING SOON3features
Scoped for the back half of 2026
Scoped for the back half of 2026
CRM Integrations
Q3 2026
Salesforce, HubSpot, Zoho — two-way sync of calls and bookings.
Q3 2026
“Top requested integration”
“Top requested integration”
Custom AI Persona
Q3 2026
Bring your own voice, brand tone, and conversation style.
Q3 2026
“For multi-brand operators”
“For multi-brand operators”
Outbound Calling
Q4 2026
AI follows up on leads, quotes, and missed payments automatically.
Q4 2026
“Closing the loop on every lead”
“Closing the loop on every lead”
ON THE HORIZON3features
The full trucking OS — 2027
The full trucking OS — 2027
Freight Insurance
2027 · Horizon
Coverage quotes and binding right inside the call flow.
2027 · Horizon
“Coverage built into the call”
“Coverage built into the call”
Driver Companion App
2027 · Horizon
A mobile copilot for drivers — load info, ETAs, comms.
2027 · Horizon
“A copilot in every cab”
“A copilot in every cab”
Dispatch Automation
2027 · Horizon
End-to-end load lifecycle handled by AI — quote to invoice.
2027 · Horizon
“The full OS for trucking”
“The full OS for trucking”
… and more being scoped every week.
Have a feature you need before we get to it?
Founding customers shape the roadmap. Tell us what would unlock your operation.
Founding customers who've been with us since beta. Real shops, real loads, real reductions in missed calls.
Plate № 01
Founding
“
I used to miss calls every time I was in the cab. Now HaulDesk picks up for me 24/7. A customer booked a load at 11pm last week — I got the email notification while I was asleep. Woke up to a new booking already on the dashboard.
Plate № 02
Founding
“
Our dispatcher was spending half her day on the phone answering 'where is my load' questions. We set HaulDesk up in 10 minutes and cut her inbound call volume by over 60%. She's actually focused on dispatching now.
Plate № 03
Founding
“
The transcript feature alone is worth the subscription. No more 'he said, she said' with customers. Every call documented, automatically. My team can pull up any conversation in seconds.
QUOTES FROM FOUNDING CUSTOMERS · NAMES SHORTENED FOR PRIVACY · USED WITH PERMISSION
Chapter 08
Simple, honest pricing.
No contracts. No hidden fees. Scale as your operation grows.
OWNER OPERATORS
Starter
$49/month
300 min / month
Get 24/7 AI call coverage for less than the cost of a single missed load. No dispatcher needed.
Founding Customer Pricing — Lock these rates forever. Prices increase as we grow.
Chapter 09FAQ
Questions? We have answers.
Everything you need to know before you get started — from setup to escalations, pricing to tracking.
Most operators are live in under 5 minutes. You sign up, connect your Twilio number (or get one from us), add your company name and greeting, and you're done. No technical knowledge required.